A Blog Focused on Brand and Time Management

About Me

My name is Michael, and I’m the human behind BrandUNIQ.

I have always been fascinated by brands that have managed to stay relevant, in many cases for hundreds of years, and countless changes in consumer taste and behavior. I am interested in their stories, and the people behind them.

Professionally, I’m actively involved in crafting and implementing marketing strategies for brands across domestic and international markets. I am also heavily involved in eCommerce, managing a portfolio of over 5,000 products on platforms including Amazon, Costco, Staples, and branded online stores.

What You’ll Find Here

I write for solo marketers and small teams—the marketing underdogs working with limited budgets who need to compete against much larger competitors. This reflects both my career experience and my philosophy: how do you make the most impact with your marketing while running a profitable business?

I am also passionate about planning and spending my time effectively, avoiding distractions and procrastination (the act of delaying or postponing important tasks). Some of the articles reflect these interests.

Whether you’re a solo marketer trying to maximize impact or someone looking to work more effectively, I hope you’ll find something valuable here.

How to Contact Me

The best way to reach me is via the Contact page. You can also try my social media accounts; however I might not reply as quickly as you would wish. I am not a social media person and don’t check my accounts very frequently.

Disclaimer

I am not a  Marketing guru, a best-selling author or sought-after speaker. I haven’t written any books yet. I am not a journalist either.

I am just a marketer who wants to share his international marketing experience working with brands in various markets and categories.

To My Employer(s) and Personal Clients

I will make no reference to any of my employer(s) and other clients on this blog for at least two reasons.

Since this is a personal endeavor, it would not be fair to have my opinions associated with their brands (intentionally or unintentionally).

I am also very much involved in the strategic planning process for the brands I work with. Making strategic details public would be very unethical and unprofessional.

I hope you enjoy the read!