A Blog Focused on Brand and Time Management

I have always been fascinated by brands that have managed to stay relevant, in many cases for hundreds of years, and countless changes in consumer taste and behavior. I am interested in their stories, and the people behind them.

This blog focuses on strategic decisions brands should make before launching their social media pages or start advertising: brand differentiation, choosing a unique slogan that reflects your brand’s points of differentiation, and managing the 4 components of the Marketing Mix: product, packaging, placement and promotion.

I am also passionate about planning and spending my time effectively, avoiding distractions and procrastination (the act of delaying or postponing important tasks). Some of the articles reflect these interests.

About Me

My name is Michael  and I’m the face behind BrandUNIQ.

I am involved in crafting and implementing marketing strategy for multiple brands, both domestically and internationally. I also manage the eC0mmerce channel for over 3000 products on Amazon, Costco, Staples, and branded online stores.

How to Contact Me

The best way to reach me is via the Contact page. You can also try my social media accounts; however I might not reply as quickly as you would wish. I am not a social media person and don’t check my accounts very frequently.


I am not a  Marketing guru, a best-selling author or sought-after speaker. I haven’t written any books yet. I am not a journalist either.

I am just a marketer who wants to share his international marketing experience working with brands in various markets and categories.

To My Employer(s) and Personal Clients

I will make no reference to any of my employer(s) and other clients on this blog for at least two reasons.

Since this is a personal endeavor, it would not be fair to have my opinions associated with their brands (intentionally or unintentionally).

I am also very much involved in the strategic planning process for the brands I work with. Making strategic details public would be very unethical and unprofessional.

I hope you enjoy the read!